Beauty booking marketplace with 40M+ users for client discovery, plus business management with scheduling, payments, and marketing at $29.99/month.

How much does Booksy cost?

Booksy pricing starts at $29.99/mo.

Booksy marketplace access is unmatched for beauty professionals building a clientele. The 40M+ user consumer app provides discovery no standalone software can match. Management features are adequate but not best-in-class. We rate it 7.8/10.

Booksy Review 2026: 7.8/10, from $29.99/mo

Q: Can I use Booksy without the marketplace?

Yes, purely as management. But the marketplace is the main reason to choose Booksy over cheaper alternatives.

Q: How does no-show protection work?

Require credit cards at booking with cancellation policies. Booksy processes no-show fees automatically.

TLDR

Booksy is a beauty booking marketplace that helps professionals get discovered by new clients while managing appointments and payments. Best for: beauty professionals wanting new client discovery. Price: from $29.99/mo. Rating: 7.8/10

What is Booksy?

Booksy is a dual-purpose platform: a beauty business management tool and a consumer marketplace. The business side handles scheduling, payments, marketing, and client management. The consumer side is a marketplace app where people discover and book beauty services nearby, similar to how Yelp works for restaurants but with integrated booking.

With over 40 million users in the consumer marketplace, Booksy offers something that standalone salon software cannot: built-in client acquisition. This marketplace model has made Booksy particularly popular with independent barbers, stylists, and beauty professionals who do not have large marketing budgets.

Key Features

The marketplace is the primary differentiator. When someone in your area searches for a haircut, nail service, or spa treatment on the Booksy consumer app, your business appears in results. This passive client acquisition channel is valuable for professionals who struggle with marketing.

The Boost feature takes marketplace visibility further. When a first-time client books through Boost, you pay a 30% commission on that first visit only. Subsequent visits are commission-free. This pay-for-performance model works well for professionals confident in their retention abilities.

Business management features include calendar scheduling, automated reminders, two-way messaging, review management, and basic reporting. Payment processing handles in-app payments, deposits, and no-show protection with credit card holds.

Pricing

Booksy keeps it simple:

$29.99/month for the first user (all features included)
$20/month for each additional staff member
Payment processing: 2.49%-2.69% + per-transaction fees
Boost (optional): 30% commission on first-time Boost clients only

14-day free trial, no credit card required. No long-term contracts.

Pros and Cons

What I Like

40M+ user marketplace provides passive client discovery
Simple all-inclusive pricing at $29.99/month
Boost feature offers pay-for-performance client acquisition
No long-term contracts with 14-day free trial

What I Don’t Like

Marketplace creates dependency on Booksy for new clients
Boost 30% commission on first visits cuts into margins
Business management features are less sophisticated than competitors
Marketplace competition means clients can easily compare and switch

Plan	Price	Plan Features	Best For
Booksy Biz	$29.99/mo	All features, marketplace listing, scheduling, POS, marketing, reporting	Solo beauty professionals
Additional Staff	+$20/mo each	Per additional team member, same full feature access	Small salon teams

Who Should Use Booksy?

Booksy is ideal for independent beauty professionals who need help finding new clients. If you are a barber in a new location, a stylist building a clientele, or an esthetician who wants marketing handled for you, the marketplace is genuinely valuable. Established businesses with full books may not need the marketplace and could get better management features from Mangomint or Boulevard.

Alternatives

GlossGenius

GlossGenius at $24/month is cheaper with better design but lacks a marketplace. Choose GlossGenius for management quality; choose Booksy for client discovery.

Mangomint

Mangomint offers superior management features and design at a premium price. Best for established salons that already have a full client base and do not need marketplace discovery.

StyleSeat

StyleSeat is the other major beauty marketplace. It has a similar model to Booksy with higher commission rates. Compare marketplace presence in your specific area before choosing.

FAQ

Do I have to use the Boost feature?

No. Boost is optional. Your business appears in the marketplace regardless. Boost just increases your visibility and prominence in search results for the 30% first-visit commission.

Can I use Booksy without the marketplace?

Yes. You can use Booksy purely as a management tool, sharing your booking link directly with clients. But the marketplace is the main reason to choose Booksy over cheaper alternatives.

How does no-show protection work?

You can require a credit card at booking and set cancellation policies. Booksy processes the no-show fee automatically, reducing last-minute cancellations and no-shows.

Verdict

Booksy’s marketplace is its superpower and its main risk. The 40M+ user consumer app provides client discovery that no standalone salon software can match. But marketplace dependency creates vulnerability if Booksy changes terms or raises commissions. For beauty professionals building a clientele, the marketplace access alone justifies the $29.99/month. For established businesses with full books, the management features alone do not compete with Mangomint or Boulevard.

What We Like

What Could Be Better