SendTidings Review (2026): Pricing, Features & Honest Verdict

SendTidings turns your web analytics into branded monthly email reports that go out to clients automatically, on schedule, with your logo on them. We found it refreshingly narrow: it does client reporting and nothing else, and it does it well. Best for agencies and freelancers juggling many client sites. Price: Free plan, paid from £29/mo. Rating: 7.5/10.

What is SendTidings?

SendTidings is a client reporting tool built by Josh Cox, who ran a web development agency for nine years before building the thing he always wanted. It is made in Oxfordshire, UK, and the whole philosophy is in the design: do one job, do it well, get out of the way. That job is sending clients a clean, branded monthly report on how their website did, without you touching a spreadsheet or a screenshot.

Here is the workflow it kills. You manage a dozen client sites. Every month you log into each analytics account, screenshot some charts, paste them into a doc, write a sentence or two, and email it over. SendTidings connects to your analytics once, you set a schedule, and on the 1st of every month it posts a branded report to every client you look after. Each report gets a permanent URL, and you can see what landed, what bounced and who replied. That is the entire pitch, and for an agency it is a good one.

What Are SendTidings’ Key Features?

Automated scheduled reports

You set the schedule once and SendTidings sends reports on the 1st of each month, every month, to every client. No reminders, no manual export, no “I forgot to send the report” email at the end of the quarter. For an agency owner, removing a recurring monthly chore from your plate is worth more than any single fancy feature.

Broad analytics integrations

SendTidings already pulls from Plausible, Google Analytics 4, Matomo, Cloudflare Web Analytics, Google Search Console, UptimeRobot and Pulsetic, with Fathom and a custom SQL/API source coming. That privacy-friendly lineup (Plausible, Matomo, Cloudflare) is smart, because a lot of agencies have moved clients off Google Analytics. You can plug in clients one at a time or import them in bulk from a CSV.

Real branding control

Drop in each client’s logo, set an accent color, pick the sections that matter to them, and write a short standing intro with personalization tokens. The report goes out looking like it came from your agency, not from a generic tool. On paid plans the “Sent with SendTidings” footer disappears entirely, so clients never see the plumbing.

Delivery analytics built in

Every report gets a permanent shareable URL, and you can see opens, bounces and replies. This is a nice touch most reporting tools skip. You actually know whether the client read the thing, which is useful both for proving value and for catching a dead email address before it becomes an awkward renewal conversation.

How Much Does SendTidings Cost?

SendTidings has three tiers. Free is £0 and covers one site with a single recipient, all data sources included, with a small “Sent with SendTidings” footer on the email. Starter is £29 a month and covers up to 25 sites with multiple recipients and your branding only. Growth is £79 a month for unlimited sites, multiple recipients, your branding and team accounts.

That is aggressive pricing for the category. AgencyAnalytics, the big name here, starts around $59 a month and climbs by the number of campaigns. Whatagraph runs into the hundreds. SendTidings at £29 for 25 client sites undercuts almost everyone, and the free tier lets you test the full product on one real client before you pay a penny. Prices are still finalizing before public launch, and the founder says the only direction they will move is down.

Who is SendTidings Best For?

Use SendTidings if you are a web agency or freelancer managing multiple client sites and monthly reporting is a recurring chore you resent. If you have between a handful and a few dozen clients on Plausible, GA4, Matomo or Search Console, this is almost purpose-built for you, and the price is hard to argue with.

Skip SendTidings if you need deep, interactive dashboards clients can log into and explore, or if your reporting spans paid ads, social and SEO rank tracking all in one place. This is an email report tool, not a full marketing analytics suite. If you only run one site that is your own, you also do not need it.

Best SendTidings Alternatives

AgencyAnalytics

The established leader in agency reporting, with live dashboards, 80-plus integrations and white-label client portals. It does far more than SendTidings but costs more, starting around $59 a month and scaling by campaign count. Pick it if you need rich interactive dashboards and a huge integration list, not just scheduled emails.

Google Looker Studio

Free and powerful, Looker Studio can build genuinely custom reports from GA4 and Search Console. The trade-off is setup time and zero automation for client delivery. Choose it if you want full control and free is the priority, and you do not mind building and sending everything yourself.

DashThis

DashThis sits in the middle, automated reporting with a solid template library, starting around $42 a month. It is more dashboard-focused than SendTidings’ email-first approach. Go with it if you want preset report templates and a more visual builder.

Final Verdict: Is SendTidings Worth It?

SendTidings is a sharp, focused tool built by someone who clearly felt the pain firsthand. The narrow scope is the strength, not a limitation. It automates the single most tedious recurring task in agency life, the privacy-friendly integration lineup is genuinely useful, and at £29 a month for 25 sites it is priced to be a no-brainer. The delivery analytics and clean branding controls show real attention to what agencies actually need.

The honest caveats: it is new, pricing is not fully locked, and it deliberately does not do dashboards, ad reporting or rank tracking. If you want one tool to do everything, this is not it. But if you specifically want client website reports to send themselves every month, looking like they came from you, SendTidings does exactly that for less than the competition. Start on the free plan with one client and you will know within a month whether it earns a spot in your stack. For most small agencies, it will.