Analyse Review (2026): Pricing, Features & Honest Verdict

Analyse is a privacy-first web analytics platform with a built-in AI SEO engine that writes and publishes blog posts. It replaces roughly four tools with one loop, and the arithmetic on its cheapest plan does not flatter it. Best for: solo founders and small marketing teams running their own SEO. Price: from $29/mo (free plan: no, 14-day trial). Rating: 7.5/10.

What is Analyse?

Analyse is a web analytics product that connects to Google Search Console, finds what is costing you traffic, then drafts and publishes content aimed at the gap it found. We came across it on the 3 July Product Hunt board, and the pitch that made us look twice was structural rather than technical: most teams pay for analytics, pay again for a rank tracker, pay a third time for an AI writer, and then do the joining-up by hand in a spreadsheet.

The product is built by Wesley Breukers and Aaron Elgersma, both named on the company’s own about page. That is a two-person team shipping something with a fairly wide surface area, which is worth keeping in mind when you read the feature list. The analytics half is positioned against Plausible and Fathom on privacy and against Mixpanel on depth, with funnels, retention cohorts and live segments that need no SQL. The content half is the part nobody else in that comparison set ships at all.

What Are Analyse’s Key Features?

Funnels, retention cohorts and live segments

The analytics layer is deeper than the privacy-analytics category usually goes. You get drop-off funnels that show the leak between each step, weekly retention heatmaps, and segments you can filter by any event or property. The demo on the homepage walks a five-step funnel from 48,000 visits down to 3,300 purchases at 6.8% overall conversion. Custom dashboards are included on every paid tier rather than gated to the top one, which is not how Plausible or Fathom structure their plans.

Search Console insights in one click

Analyse pulls your actual Search Console data rather than estimating rankings from a third-party index. That is the difference between “your position for this keyword slipped” and “a tool that scrapes SERPs thinks your position slipped.” The company claims first insights within two minutes of connecting. We could not test that claim without an account, so treat it as a marketing figure, not a measured one.

The SEO engine that publishes

This is the actual differentiator. The engine reads what the analytics found, drafts a post against it, generates an image, and publishes on a schedule you set. One credit buys one finished post including research, draft and image. Regenerating a draft you have already approved costs nothing extra, which is a small decision that matters a lot when you are iterating on tone.

An MCP server for your analytics

Analyse exposes its data over MCP, so you can ask Claude questions like “where are mobile users dropping in checkout” and get a real funnel query back rather than a guess. The worked example on the homepage returns a 60% drop-off at the payment step with 4,182 affected sessions. For anyone already running an AI assistant against their stack, this turns analytics from a dashboard you remember to open into something your agent can reach.

Credits that roll over

Unused blog credits carry forward rather than expiring at the end of the month. Most credit-based AI products burn the allowance monthly, so this is a real difference and it is stated plainly on the pricing page. You can also top up mid-month without changing plans.

How Much Does Analyse Cost?

Analyse starts at $29 a month for the Starter plan, which carries 8 blog credits a month, 3 tracked websites, 2 team seats and 6 months of data retention. Pro is $89 for 30 credits, 10 sites, 5 seats and 12 months of retention. Autopilot is $249 for 100 credits, 25 sites, 15 seats and 24 months. Agency is custom-priced with unlimited sites and seats.

There is no free plan. Starter comes with a 14-day free trial on monthly billing only, and the company’s own FAQ confirms it emails you the day before the card is charged. You can skip the trial and take 20% off your first month instead. Yearly billing is advertised as two months free, and the FAQ spells out the mechanism: pay for ten months, use twelve. That puts Starter at $290 a year, Pro at $890 and Autopilot at $2,490, a saving of 16.7%.

For context, Plausible publishes $9, $14 and $19 a month for Starter, Growth and Business at its lowest volume band, and Fathom prices off a pageview slider. Both are analytics only. Surfer SEO, which does content optimisation without the analytics, starts at $158 a month billed yearly. So Analyse at $29 sits below the combined cost of the two categories it spans, which is the comparison the company is inviting you to make and it holds up.

Do Analyse’s Credit Numbers Actually Add Up?

We ran the per-credit rate across every tier, because credit ladders invert more often than vendors realise. This one does not. Starter works out at $3.63 per post, Pro at $2.97, and Autopilot at $2.49. The discount descends cleanly with volume, which puts Analyse ahead of roughly a third of the credit-priced products we look at.

The problem is what happens when you compare those included rates to the top-up packs. Analyse sells extra credits in three packs: 10 posts for $34, 25 for $79, and 50 for $139. That is $3.40, $3.16 and $2.78 per post. Every one of those is cheaper than Starter’s own included rate of $3.63. The 50-pack is also cheaper than Pro’s $2.97. Only Autopilot, at $2.49, beats the packs.

Read that back and the implication is awkward. A Starter customer who needs a ninth post this month pays $3.40 for it, which is less than the $3.63 each of their first eight cost. The subscription is the most expensive way to buy the thing the subscription exists to sell. That is not fatal, because Starter also buys you the analytics, the Search Console link and the MCP server, and those are not free. But it does mean the credit allowance is the weakest part of the cheap plan, and anyone planning to publish more than eight posts a month should look hard at Pro rather than topping up Starter.

There is a fourth number too. The checkout copy says “buy extra credits anytime at $2.50 per post,” which matches none of the three published packs and undercuts all of them. We could not find a pack sold at that rate anywhere on the pricing page. Four different top-up prices for the same unit is one more than a buyer should have to reconcile, and the cheapest of them lives in the checkout flow rather than on the page where you would compare plans.

Is the “One Loop, Not Four Tools” Claim Fair?

Mostly yes, with one caveat about the framing. The pricing page opens with “an SEO agency runs $2,000+ a month” and positions Analyse as a fraction of that. No agency is named, no source is given, and $2,000 is a wide enough band to cover everything from a freelancer to a small shop. It is not a false claim so much as an unfalsifiable one, and the company would lose nothing by citing where the figure comes from.

The loop itself is real. Analytics surfaces a drop or a stuck keyword, the engine drafts against it, the post publishes, and the analytics measures whether it worked. Doing that manually across Plausible, Search Console and a writing tool is genuine work, and the handoffs are where most teams give up. Automating the handoff is worth more than any single feature in the list.

One small thing we noticed: the MCP demonstration on the homepage is labelled with an older Claude model than the current release. It is cosmetic, but on a product whose whole pitch is that it stays current with how search works, a stale model name in the hero is an odd detail to leave in.

Who is Analyse Best For?

Use Analyse if you are a solo founder or a two-to-five-person team that owns its own SEO, already publishes a blog, and is currently paying separately for analytics and for content. The $29 Starter tier covers 3 sites, which fits an indie hacker with a couple of projects. If you publish two posts a week you want Pro at $89, and the maths says buy the tier rather than topping up.

Skip Analyse if you need a free analytics plan, because there is not one and the trial is 14 days. Skip it if you have an existing content team, since you would be paying for an AI writer you will not use and the analytics alone is dearer than Plausible or Fathom. And skip it if your traffic problem is not a content problem: no amount of published blog posts fixes a product page that does not convert.

Best Analyse Alternatives

Plausible is the obvious analytics-only comparison at $9, $14 and $19 a month. It is open source, self-hostable, lighter to load, and does nothing at all about content. If you only want privacy-first numbers, it costs a third as much.

Fathom Analytics prices off pageview volume rather than plan tiers, and includes at least 50 sites on every plan with extra site packs at $10 a month. It is the better pick for agencies tracking many small sites, and again it is analytics only.

Surfer SEO attacks the other half of the problem: content optimisation and SERP analysis, from $158 a month billed yearly. It is more capable than Analyse on the pure SEO craft and has no analytics layer, so pairing it with Plausible costs roughly $170 a month against Analyse’s $29.

Final Verdict: Is Analyse Worth It?

Analyse is a well-built product with an unusually honest pricing page and one arithmetic wrinkle it should fix. The analytics are deeper than the privacy-first category normally offers, the Search Console link is real data rather than scraped estimates, the MCP server is a smart bet on how people will actually query their numbers in a year, and credits rolling over is the sort of detail that only shows up when someone has been a customer of a product like this themselves.

The reservation is the Starter plan. At $3.63 per post it is the most expensive credit on the entire menu, dearer than every top-up pack the company sells, and the checkout quotes a fifth price nobody can find on the pricing page. Buy Pro if you are serious about publishing, buy Starter only if you mainly want the analytics and treat the eight credits as a bonus, and do the top-up maths before you assume upgrading is the expensive option. On that basis it earns a 7.5, and it would be an 8 the day the credit pricing tells one story instead of four.